10 Blog Commenting Tips To Get Traffic From Other Blogs

Probably one of the easiest (yet widely underrated) traffic strategies out there is blog commenting. The bloggers who haven’t yet latched on to this simple traffic generation method are missing out, because there are few things better than leveraging the already-existing audience of a blog and channeling it to your own.

If you think in work-to-result ratios, then blog commenting probably tops the scale by a wide margin. A simple, short comment on a popular blog that took two minutes to write can get your blog quite a few visitors — especially if you employ the following techniques.

Yes, techniques. You can’t just post one-liners all over the blogosphere and expect people to click your links and check out your blog — it just doesn’t work that way. Reading and applying the following ten blog commenting tips, though, will help you get your comments read and your links clicked.

Let’s get started!

1. Comment On Relevant Blogs

This goes without saying. If your website is all about healthy eating, cars, or funny comics, you shouldn’t be commenting on a blog about the rises and falls in the stock market.

It never ceases to amaze me — so many would-be commenters on my blog want to tell me about garcinia cambogia, home decor, or real estate in South Dakota.

Guess what well-meaning-but-seriously-misguided-commentators — I’m not gonna publish those comments on an online marketing blog. Those comments won’t get approved in a thousand years.

But there’s another downside to commenting on blogs that don’t fit in your niche — whatever traffic you get (IF your comment gets approved and IF someone actually clicks on your link) is untargeted. Simply put, the visitor isn’t necessarily interested in what you offer. And those visitors will never convert or bring you revenue.

2. Comment On High Traffic Blogs

High Traffic Blogs
Image credit(s): Gerard Stolk via Flickr.

If only ten people end up reading the blog post you commented on, then there’s little/no chance that one of them will click on your name and visit your site.

On the other hand, if the blogs you comment on regularly get thousands pageviews per day (think ProBlogger, HubSpot, UnBounce, and the like), then you can expect a lot more traffic than the odd visitor here and there.

If nobody sees your comment, nobody clicks on your name.

Simple.

3. Comment On Blogs That Use The CommentLuv Plugin

CommentLuv is a nifty little WordPress plugin that automatically displays a commentator’s latest blog post. It takes the information from the “Website” field.

Through my own research, I’ve found that I can get 10-12x as much traffic when I add a thought to blogs that use commentluv.

CommentLuv has gotten to be rather popular with blogs, especially in the last year or so. It kills two birds with one stone — increases the number of comments, and rewards commentators, all at the same time.

If you’d like to use it on your own blog, it’s got a free and paid version you can use (the free version is more than enough).

Check out this case study on NetMarketSuccess on how a newbie blogger used CommentLuv-enabled blogs to increase his traffic by 8 times, and his number of inbound links by 12 times.

4. Be A Regular Face

Blog Commenting Tip
Image credit(s): EpsosDe via Flickr.

Even though you can probably get 10-20 visitors from a single comment on a popular blog, you can get a lot more from ten comments on the same blog.

Don’t just drop in, say hi, and leave. Stick around a while. Browse the blog’s archives, and comment on the posts that interest you.

Not only does this generate traffic to your blog, but it also builds a connection with the blog owner. You’ve taken time out of your busy day to read and add a thought to one of his/her blog posts (and there is absolutely nothing we bloggers like more than that).

Here’s another scenario — suppose that a random user has just finished reading a blog post. He sees your comment, but doesn’t click on your name.

But then, he follows an in-text link to another post on the blog, and again sees a comment from you. He has been exposed to your link twice (which results in a much higher click-through rate).

5. Get A Gravatar

Gravatar With Blog Comments
Screenshot @ Gravatar.com.

If you haven’t yet signed up for Gravatar yet and added your image, do so. Right now. Absolutely no excuses.

If you’ve been living under a rock for the last few years and don’t know what Gravatar is (just kidding!), it’s basically a tool that displays your profile image on any WordPress-managed blog you comment on.

Pretty cool, right? I thought so.

Remember: faces and logos stand out a whole lot more than some lousy default icon. You can brand yourself, build blogger-to-blogger relationships, and increase traffic.

This blog commenting thing gets cooler all the time!

6. Get There First

Which comment do you usually read – the 1st, or the 51st?

The 1st? You got it.

On any and every blog post, the first comment ALWAYS gets the most visibility.

Only a small percentage read the comment section in any case. A lot smaller percentage actually scroll all the way down and read all the comments (including the 51st).

Getting their first and being the first one to add a comment to the blog will usually result in huge exposure for you and your blog.

To stay on top whenever a blog post gets published, subscribe to their RSS feed (nearly every blog worth commenting on will have an RSS feed).

7. Reply To The First Comment

Here’s a sneaky lil’ trick.

If, for some reason, you weren’t able to beat whats-his-name to the first comment space, then just reply to his comment.

Your comment will get just about the same visibility as the first commentator did.

However, this might not always work out so well, as some comments are really the type that can be replied to (think comments like “Great post!” or “I wish my blog could be more like yours!”).

Make sure that whatever you say when your reply actually says something. “Good comment!” doesn’t cut it. Oppose one of his thoughts (explain why he’s wrong), add to what he said (explain why he’s right), or answer his question.

8. Answer A Question

Answering a question is probably the greatest tip I could give you.

Answering someone else’s question puts you on the same level of knowledge as the blog owner.

For example, if someone needed to know something about SEO, and you stepped in and quickly answered his question, you’ve basically told everybody that you know the niche, which makes them a lot more likely to click your link, browse your blog, and subscribe to your newsletter.

For a bit more on answering questions in the comment section, check out this YouTube video by Ana Hoffman from Traffic Generation Cafe.

9. Add Some HTML In

Bolding (<strong>), italics (<em>), underlining (<span style=”text-decoration:underline;”>) and otherwise formatting your text goes a long way towards generating more traffic with your blog comments.

Formatted text always sticks out (which is why you’ve read all the bolded words on this page). If a viewer scrolls down the comment section, your comment is likely to catch his/her eye.

10. Remember: Long, Helpful Comments Always Get More Clicks

Period.

Blog commenting is great, but if you don’t have something to say, then don’t say anything.

If your comment doesn’t add value to the discussion, answer a question, or express appreciation for the post, then it doesn’t need to be (or shouldn’t) be there.

It’s the commentators who write lots, add value, and sincerely try to help who are the ones who end up leveraging the most traffic to their own blog (even if that wasn’t their primary motivation in the first place).

Summing Up

Blog commenting is a vastly underrated free traffic technique that (believe it or not) does work in 2015. It’s simple, it’s effective, and it’s easy.

In short, there’s no reason not to do it.

Leave a comment and tell me what you think of blog commenting as a traffic tool. Who knows? You might even get a few visitors back to your blog! 😉

20 Ways to Start a Blog Comment Feeding Frenzy

The Internet is awash in a sea of blogs – 31 million to be exact – with every blogger vying to be first; the first to be read, the first to be ranked by the search engines and the first to receive a slew of blog comments. It’s the latter that you should be concerned with. A blog that has a list of strong comments in the comments section will always be seen as the more popular one among readers. After all, the average reader can’t tell at a single glance how much traffic you’re generating or how extensive your social reach happens to be. They can only determine popularity by the amounts of quality blog comments you receive. If you can think of the blogosphere as an ocean, you’re about to learn how to go hunting for sharks. Sharks, in this case, indicate strong commenters that actually have something to say and that actually add value to your blog. When you write a blog and proverbially cast your line into the deep abyss of blog readership, you shouldn’t be satisfied with a nibble or even a bite. Oh, no. When you want blog domination, you should only be content by starting a blog comment feeding frenzy with every blog you write. Here are 20 ways to do just that.

Run a Tight Ship

Before you can hope to attract a herd of voracious sharks to your blog, tighten up your ship. In other words, optimize your blog to make the chances of a blog comment feeding frenzy more likely to occur.

  1. Engaging Titles: Get in the habit of crafting titles that cause your readers to whip their heads in your direction. Be concise, use keywords where appropriate and use powerful language that effectively steals readers from your competitors.
  2. Fresh & Regular Content: Tom Demers, founder of Measured SEM, recommends that you post at least two to three blogs per week for best results. The more posts you have under your belt, the more comments you are likely to receive with each post.
  3. Make it Easy to Comment: Test your blog out by leaving a comment of your own. If you encounter obstacles, fix them now before you hinder any strong commenters in the near future.
  4. Provide Excellent & Sometimes Weird Content:  Your blogs should have something to say, they should have a clear direction and should seek to inform, educate or at least entertain with every post. Whatever you do, strive to be different. Don’t be a cookie cutter blogger. Stand out and the comments will come.
  5. Set Comment Alerts: Modify your blog settings so that you are notified whenever a new comment comes in. We will get to why in a moment.
  6. Have a Good Time: Srinivas Rao, co-founder of BlogcastFM, says that you should always strive to have fun when you blog. The more fun you have, the more your blogs will resonate with your audience and the more comments you are sure to receive.

Cast a Strong Line

Your blog is now optimized and you have the proper bait in place. Now it’s time to cast your line and hope for the best.

  1. Leave Something for Readers to Add: When you write your blogs, don’t be so thorough that your readers have nothing to add to the conversation. Purposefully leave a void that your readership can fill.
  2. Ask a Question or For Readers’ Opinions: The blogs that receive the most comments tend to be the ones that actually ask for them. Urge your readers to participate and they most likely will.
  3. Share the Comment-Wealth: You’ve heard of the commonwealth? Well, this is the comment-wealth. Pass it around. Find other bloggers in your field and leave meaningful comments that are sure to get noticed by the blogger and his/her loyal readers. The more comments you leave, the higher the likelihood of you receiving comments in return.

Clean Up the Water

To attract more sharks, you need to keep the water spotless.

  1. Cut the Spam: Use plugins like Akismet or other means to keep spam to a minimum. The less spam you have, the more quality comments you will receive.
  2. Don’t Restrict Comments, Monitor Them: The more restrictions you place on your commenting system and the more hoops you force your readers to jump through to add to the conversation, the fewer comments you are likely to receive. Instead of restricting comments, monitor them (here is where blog alerts come in handy) to get rid of any useless comments that aren’t detected by the anti-spam system you have in place.

Add Some Chum

Now it’s time to add some delectable morsels to the water to really draw the sharks in.

  1. Extend Your Social Reach: Use as many social networks as possible to advertise your blog. Facebook, Twitter, Pinterest, Instagram, Tumblr and even YouTube are all possibilities. The Internet is vast and only social networking will help you reach all four corners of it.
  2. Email Marketing: Start an email list so that you can blast out notifications of your blogs with every post you publish online.
  3. Friends, Family & Associates: Ask those within your immediate network to leave the first comments to start things off and get the party started.

The Smell of Blood

Here’s how to add a drop or two of blood to the water, which they say sharks can detect from up to a mile away.

  1. Don’t Be Afraid of Controversy: Don’t always try to agree with everyone, as that makes for a very boring blog. Instead, look forward to opportunities that have you going against public opinion. You may appreciate the outcomes.
  2. Reply to the Best Comments: Blog commenters like to know that their comments are making a difference. Respond to the best comments you receive and let your readers know that you value their viewpoints.
  3. Ask Questions in Your Replies: While you’re responding to comments, ask questions and encourage more readers to relay their thoughts on the subject at hand.
  4. Make Posts About the Best Comments: Reward your best commenters by crafting entire blog posts based on their views. This will encourage more commenters to participate as they all vie to be the next one to act as inspiration for a future release.
  5. Polls & Contests: Most everyone on this planet has two things in common: they love to give their opinions and they love to win free stuff. Use human nature to your advantage by using two of the best comment enticers – polls and contests – whenever possible.
  6. Show & Tell: John Chow, blogger and entrepreneur, says that, “Blogging is about forming relationships.” To attract more comments to your blog and to start a feeding frenzy, really get to know your readers in the comments section. Share your stories and encourage your readers to do the same. The more can you make your blog seem like a one-on-one conversation between you and your readers, the more loyal your readers will become and the more comments they will leave behind.

Are You Prepared for a Blog Comment Feeding Frenzy?

You could put all the above tips into practice and your blog still might fizzle out if you’re not keeping on top of all the quality comments that come in. On the other hand, if you do all of the above, if you optimize your blog, cast a strong line, add some chum to the water and a little drop of blood here and there; you are sure to experience a blog comment feeding frenzy the likes you’ve never seen. When that happens, to paraphrase the words of police chief Martin Brody in the movie Jaws, “You’re gonna need a bigger blog.”